Your customers are on WhatsApp.
So is your store.
Not just a chat button. WhatsApp is wired into every step of the order: a message at each status, one-tap replies that confirm orders, and a login with no passwords.
Ninety seconds inside the channel.
- 1
Every state has a template.
Order received, confirmed, dispatched, out for delivery, failed, review — approved Arabic and English drafts, queued after each commit, deduplicated per order.
- 2
The customer answers in one tap.
Confirm, edit or cancel are quick replies with stable payloads. The webhook moves the order through the same guarded transitions your staff use.
- 3
The quiet parts stay quiet.
Retries back off for eight attempts, permanent errors dead-letter with the reason, and the review request waits twenty-four hours after delivery. Nothing double-sends.
Templates are infrastructure here.
Each store maps approved Meta templates — names, languages, button payloads — and the outbox fills the variables from the persisted order: name, number, total in the right currency. Template status is pulled from Meta; a rejection shows red in settings, not in your customer's chat.
Login is a phone and a code.
Customer accounts are phone numbers proven by a six-digit WhatsApp code — ten minutes to live, three sends per quarter hour, five attempts. No passwords to leak, no email to verify. The same machinery runs this site's own trial.
The inbox closes the loop.
One thread per phone, tied to the open order, with free text inside Meta's 24-hour window and templates outside it. An abandoned checkout gets exactly one reminder, inside your store's quiet hours, and a stop reply opts the phone out of everything marketing.
A chat widget vs the channel wired in.
| The widget way | Raizn | |
|---|---|---|
| Order updates | An app that emails; WhatsApp if you glue it. | A template at every state, queued by the order itself. |
| Replies | A shared phone on someone's desk. | Quick replies that move the order — actor: the customer. |
| Recovery | A newsletter to a cart that gave you nothing. | A WhatsApp reminder to the phone they typed, once. |